Technical Sales Support

Job Responsibilities:

• Drive sales growth of Medium Voltage (MV) and Energy Automation products through channel partners, system integrators, panel builders, EPCs, utilities, industrial customers, and direct end-user engagement.

• Manage the complete sales cycle for Numerical Protection Relays, MV Primary & Secondary Distribution Solutions, Automation Systems, and Retrofit Projects, ensuring alignment with the regional and national business strategy.

• Prepare and submit techno-commercial proposals and tender bids in a timely manner for enquiries received from panel builders, utilities, industries, EPC contractors, channel partners, and other key customers.

• Collaborate closely with Siemens headquarters, regional teams, factory personnel, and local execution teams to support successful pre-sales and post-sales activities, ensuring smooth order execution and customer satisfaction.

• Develop and execute strategic customer engagement plans through regular visits, relationship management, technical discussions, and specification-in activities across target market segments.

• Identify and convert new business opportunities while expanding Siemens' market presence and maximizing market share across assigned territories. The role requires extensive customer-facing engagement and business travel.

• Identify, appoint, and develop new channel partners and system integrators, providing continuous commercial and technical support to accelerate business growth.

• Conduct competitor benchmarking, market intelligence gathering, product positioning, and pricing analysis to formulate effective sales and market penetration strategies.

• Prepare and implement regional sales action plans, monitor performance against targets, and drive initiatives to achieve and exceed business objectives.

• Lead monthly, quarterly, and annual sales forecasting activities for MV and Energy Automation business, ensuring forecast accuracy and business visibility.

• Deliver impactful customer presentations, product demonstrations, seminars, and promotional activities to strengthen customer engagement and generate new business opportunities.

Key Competencies:

• Strong understanding of MV Switchgear, Numerical Protection Relays, Feeder Automation, Substation Automation, and Distribution Solutions.

• Expertise in techno-commercial negotiations, tendering, and product sales.

• Strong customer relationship management and channel development skills.

• Excellent communication, presentation, and stakeholder management abilities.

• Strategic thinking with a results-oriented approach to achieving business growth.

• Willingness to travel extensively across the assigned region.

Required Qualifications:

• Bachelor's Degree in Electrical Engineering.

• MBA in Marketing / Business Management preferred.

Experience:

• 10+ years of experience in Power Distribution, Protection & Control or MV Switchgear sales.

• Strong experience in handling panel builders working with utilities, renewable energy customers, EPCs.