Senior Product Marketer Healthcare
Job Title: Subsegment Lead, Patient Care Solutions
Primary Location: Canada, Home Based
Role Summary:
- Define and drive the global strategy, growth plan, and execution priorities for NXP’s Patient Care Solutions subsegment.
- Translate customer, market, regulatory, and technology needs into actionable portfolio requirements, solution roadmaps, ecosystem investments, and design-win priorities.
- Lead cross-functional alignment across Product Lines, Sales, Marketing, Engineering, and strategic customers to accelerate sustainable revenue growth in connected patient-care applications.
Job Responsibility:
- Own the Patient Care Solutions subsegment strategy, including market segmentation, TAM/SAM/SOM analysis, competitive positioning, and long-term growth planning.
- Identify and prioritize opportunities across patient monitoring, connected diagnostics, wearable medical devices, infusion systems, drug delivery, remote patient monitoring, and AI-enabled patient-care solutions.
- Develop market requirements documents for next-generation connectivity, processing, sensing, security, and edge-AI solutions serving healthcare applications.
- Engage leading medical-device manufacturers and ecosystem partners to understand future requirements, shape value propositions, and influence product and solution roadmaps.
- Partner with NXP Product Lines to translate healthcare requirements into product specifications, software enablement, reference solutions, and investment priorities.
- Lead business planning, including long-term revenue planning, rolling forecasts, opportunity pipeline reviews, design-win tracking, and gap-closure actions.
- Build ecosystem partnerships spanning embedded software, AI, wireless connectivity, cloud integration, sensing, and medical-device solution providers.
- Enable Sales and Field Application Engineering teams with healthcare messaging, solution briefs, competitive analysis, training, and customer-facing collateral.
- Represent NXP in strategic customer engagements, industry events, and healthcare ecosystem forums.
- Drive a disciplined global operating cadence and collaborate across regions to identify, secure, and accelerate strategic opportunities.
Job Qualification:
- Bachelor’s degree or higher in Electrical Engineering, Electronics, Computer Science, Biomedical Engineering, or a related technical field; equivalent experience will be considered.
- 15+ years of experience in semiconductors, embedded systems, medical devices, healthcare technology, or adjacent industries.
- Proven experience defining segment strategy and translating market and customer requirements into product and solution roadmaps.
- Strong understanding of embedded processing, wireless connectivity, edge AI, sensing, security, and software platforms.
- Experience creating MRDs or PRDs and influencing silicon, software, and ecosystem investment decisions.
- Demonstrated success engaging strategic customers and converting customer needs into portfolio priorities and business opportunities.
- Strong commercial orientation with experience in market sizing, revenue planning, forecasting, opportunity management, and design-win execution.
- Knowledge of patient-care applications such as monitoring, diagnostics, medical wearables, connected therapy, remote patient monitoring, or drug delivery.
- Excellent executive communication, storytelling, and presentation skills.
- Ability to lead complex global, cross-functional initiatives without direct organizational authority.
- Experience building partnerships with software, cloud, AI, connectivity, and solution ecosystem participants.
- Strong analytical skills and the ability to develop clear business cases from incomplete market and customer inputs.
- Ability to balance strategic planning with hands-on execution and customer engagement.
- Fluent English communication skills; additional languages are an advantage.
- Ability to travel internationally as required.