Search Industry Manager, Consumer Packaged Goods
Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today's dynamic marketing environment. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success. You act like an owner, move with velocity through change, finding innovative and strategic ways to consistently deliver extraordinary and incremental outcomes for both Google and customers. You build trusted relationships with customers, uncovering their business needs and translating them into powerful solutions to achieve their most ambitious goals. You achieve as a team with sellers, shape the future of advertising in the AI-era, and make a real impact on the millions of companies and billions of users that trust Google with their most important goals.
Google's Large Customer Sales (LCS) teams are strategic partners and industry thought leaders to the world's leading brands and agencies. We continuously challenge how customers think about their business and how Google can support growth. We focus on helping these players navigate profound industry shifts and drive outsized business performance by competitively selling Google's full suite of advertising solutions across Search, YouTube, Measurement, and more. As a member of our LCS team, you'll have the unique opportunity to sell at the forefront of technology, collaborating with executives, influencing market-shaping strategies, and delivering tangible results that significantly impact major global businesses and drive the growth of Google.
Responsibilities
- Maintain strong relationships with clients, agencies, and other key stakeholders to ensure alignment with business objectives and drive successful collaboration.
- Design and pitch powerful, data-driven AI-powered performance solutions (Search) tailored to customer needs. Leverage in-depth knowledge of Google’s advertising offerings and compelling storytelling to effectively navigate objections, secure investment, and exceed revenue targets.
- Lead the execution of strategic initiatives to drive adoption and revenue for AI-powered performance solutions (Search), optimizing clients advertising efforts.
- Analyze and optimize marketing Return on Investment (ROI) by monitoring and assessing the performance of AI-powered performance (Search) campaigns, delivering data-driven recommendations for continuous improvement.
- Keep abreast of industry trends and innovations in digital marketing, providing proactive insights and recommendations to ensure the team and clients remain at the forefront of an evolving landscape.
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 8 years of industry experience in digital advertising, consultative sales, business development, or digital marketing, or 6 years of experience with an advanced degree.
- Experience working with advertisers, agencies, or clients.
Preferred qualifications:
- Experience in stakeholder management.
- Experience in cross-functional project management.
- Experience in Consumer Packaged Goods (CPG)/Direct-to-Consumer (DTC) industry.
- Experience in developing relationships with executive-level stakeholders.
- Understanding of cross-functional media businesses and operations.
- Excellent problem-solving skills.