Sales Effectiveness Professional - Sales Strategy & CRM

Sales Effectiveness Professional - Sales Strategy & CRM

Position Overview

Reporting to the Sales Effectiveness Manager, Sales Excellence, SI EP, this position serves as the primary Sales Effectiveness Partner and SieSales (Salesforce) Champion for the Industrial & Infrastructure (I&I) and Vertical Markets sales organizations.

The role combines CRM expertise, sales strategy, business consulting, and commercial effectiveness support to drive revenue growth, seller productivity, pipeline health, forecasting accuracy, and sales excellence. Working closely with sales leaders and business stakeholders, this individual acts as a trusted advisor, helping align business strategy, sales processes, tools, and enablement investments to organizational priorities.

In addition to leading Salesforce adoption and optimization efforts, the Sales Effectiveness Professional provides guidance on go-to-market strategy, Challenger selling, pipeline management, business reviews, sales planning, and targeted capability development initiatives.

Sales Effectiveness Professional - Sales Strategy & CRM

This position will be in the greater Atlanta area as a preferred location.

Role Description

• Sales Effectiveness & Business Consulting

Serve as the primary Sales Effectiveness Partner to sales leaders, managers, and sellers.

Consult with leadership teams on business priorities, growth initiatives, sales motions, and operational effectiveness.

Translate business objectives, market opportunities, and performance challenges into actionable sales improvement initiatives.

Facilitate Quarterly Business Reviews (QBRs), delivering insights and recommendations that drive commercial performance.

Leverage data and analytics to identify opportunities for revenue growth, productivity improvements, and sales process optimization.

• Leadership Coaching & Sales Excellence

Coach sales leaders on pipeline management, opportunity inspection, forecasting discipline, and performance improvement.

Support adoption of best practices in account planning, opportunity management, and customer engagement.

Guide leaders in utilizing dashboards, reporting, and sales analytics to improve decision-making and execution.

• Challenger Selling & Go-to-Market Support

Promote adoption of Challenger Selling principles across account strategies, customer engagements, and opportunity plans.

Advise sales teams on go-to-market approaches, value messaging, customer prioritization, and competitive positioning.

Recommend coaching, reinforcement, and enablement strategies to improve sales effectiveness and execution.

• Pipeline, Forecasting & Performance Management

Lead recurring pipeline reviews to ensure opportunity quality, stage progression, forecasting rigor, and CRM accuracy.

Monitor pipeline health, conversion rates, sales stage effectiveness, and forecasting trends.

Partner with sales leadership to identify risks, close pipeline gaps, and improve forecast accuracy.

• Training & Enablement

Assess organizational capability needs and recommend targeted training, coaching, and enablement solutions.

Partner with Sales Excellence and learning teams to align development programs with business objectives.

Support onboarding and continuous development initiatives focused on sales process, tools, and methodologies.

• Salesforce (SieSales) Ownership

Serve as the primary SieSales Champion and business contact for I&I and Vertical Markets sales teams.

Drive CRM adoption, process consistency, and effective platform utilization.

Deliver user support, troubleshooting, and training for Salesforce capabilities including Opportunities, Accounts, Forecasting, Reporting, and Account Teams.

Manage user administration requirements in partnership with technical and business stakeholders.

Create and maintain process documentation, training materials, and user communications.

Gather business requirements, support enhancement requests, and participate in system testing and implementation activities.

Monitor adoption, utilization, and data quality metrics and drive continuous improvement initiatives.

• Sales Planning & Business Operations

Manage the annual Mendix and SieSales Account Planning process, including timelines, organizational alignment, data validation, user access, approvals, and issue resolution.

Coordinate with Sales Excellence, business leadership, IT, and operations teams to ensure successful planning execution.

Support change management, process improvement, and organizational readiness initiatives.

You will win us over by having the following qualifications:

Basic Qualifications:

• 3+ years of experience in sales, sales operations, sales effectiveness, business development, enablement, or commercial excellence.
• 3+ years of experience using Salesforce or a comparable CRM platform, including opportunity management, pipeline management, forecasting, reporting, and data quality.
• 3+ years of experience partnering with sales leaders and teams to improve sales execution, pipeline performance, forecasting discipline, and business outcomes.
• 3+ years of experience analyzing sales and business performance data and translating insights into actionable recommendations for leadership.
• 3+ years of experience facilitating sales operating rhythms such as pipeline reviews, forecast reviews, account reviews, and/or Quarterly Business Reviews (QBRs).
• 3+ years of experience leading cross-functional initiatives, process improvements, change management, training, or adoption of sales processes and technology.

Applicants must be legally authorized for employment in the United States without need for current or future employer-sponsored work authorization.

Preferred Qualifications:

• 5+ years of experience in sales, business development, sales operations, sales effectiveness, enablement, or commercial excellence.
• Demonstrated success partnering with sales leadership and influencing business decisions.
• Experience facilitating pipeline reviews, forecast reviews, account reviews, and Quarterly Business Reviews (QBRs).
• Knowledge of Challenger Selling, consultative selling, or similar sales methodologies.
• Experience providing leadership coaching, sales performance consulting, or sales enablement support.
• Strong analytical skills with the ability to convert data into actionable business recommendations.
• Experience with Salesforce Sales Cloud; Salesforce certification preferred.
• Proven ability to lead cross-functional initiatives and drive adoption of business processes, tools, and technologies.

Siemens offers a variety of health and wellness benefits to our employees. Details regarding our benefits can be located here: https://www.benefitsquickstart.com/siemens/index.html

Create a better #TomorrowWithUs.

About Siemens:

We are a global technology company focused on industry, infrastructure, transport, and healthcare. From more resource-efficient factories, resilient supply chains, and smarter buildings and grids, to sustainable transportation as well as advanced healthcare, we create technology with purpose adding real value for customers.

Our Commitment to Equity and Inclusion in our Diverse Global Workforce:

We value your unique identity and perspective. We are fully committed to providing equitable opportunities and building a workplace that reflects the diversity of society, while ensuring that we attract the best talent based on qualifications, skills, and experiences. We welcome you to bring your authentic self and transform the everyday with us.

#LI-JK1

You’ll Benefit From
Siemens offers a variety of health and wellness benefits to our employees. Details regarding our benefits can be found here: https://www.benefitsquickstart.com/siemens/index.html
The pay range for this position is $94,207.00 - $161,498.00 annually with a target incentive of 10 of the base salary. The actual wage offered may be lower or higher depending on budget and candidate experience, knowledge, skills, qualifications, and premium geographic location.

Equal Employment Opportunity Statement
Siemens is an Equal Opportunity Employer encouraging inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.

EEO is the Law
Applicants and employees are protected from discrimination on the basis of race, color, religion, sex, national origin, or any characteristic protected by Federal or other applicable law.

Reasonable Accommodations
If you require a reasonable accommodation in completing a job application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please fill out the accommodations form by clicking on this link Accommodation for disability form. If you’re unable to complete the form, you can reach out to our AskHR team for support at 1-866-743-6367. Please note our AskHR representatives do not have visibility of application or interview status.

Pay Transparency
Siemens follows Pay Transparency laws.

Application Deadline
This role will be posted for a minimum of five (5) days from the original posting date. The posting timeline may change based on applicant volume to ensure we attract and consider a strong and representative candidate pool.

California Privacy Notice
California residents have the right to receive additional notices about their personal information. To learn more, click here.

Criminal History
Qualified applications with arrest or conviction records will be considered for employment in accordance with applicable local and state laws.