Performance Automation Specialist, Travel
Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today's dynamic marketing environment. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success. You act like an owner, move with velocity through change, finding innovative and strategic ways to consistently deliver extraordinary and incremental outcomes for both Google and customers. You build trusted relationships with customers, uncovering their business needs and translating them into powerful solutions to achieve their most ambitious goals. You achieve as a team with sellers, shape the future of advertising in the AI-era, and make a real impact on the millions of companies and billions of users that trust Google with their most important goals.
As a Performance Specialist in Travel, you will be the primary architect of Search growth for our largest partners, playing a critical role in the Total Opportunity Google will bring to grow ad customers' business.
You will lead the evolution of Search, leveraging Google’s AI products and solutions to solve customer business challenges and unlock growth.
You will serve as a strategic consultant, combining technical expertise with business acumen and solution selling. You will identify untapped opportunities across the Search platform, ensuring our customers capture the full value of every customer journey.
You will have a unique opportunity to partner with some of the largest customers in America and influence the future of our Performance solutions with GTM, Product Teams and Product Managers. In this role, you will focus on Performance Marketing and influence internal and external stakeholders.Google's Large Customer Sales (LCS) teams are strategic partners and industry thought leaders to the world's leading brands and agencies. We continuously challenge how customers think about their business and how Google can support growth. We focus on helping these players navigate profound industry shifts and drive outsized business performance by competitively selling Google's full suite of advertising solutions across Search, YouTube, Measurement, and more. As a member of our LCS team, you'll have the unique opportunity to sell at the forefront of technology, collaborating with executives, influencing market-shaping strategies, and delivering tangible results that significantly impact major global businesses and drive the growth of Google.Individual pay is determined by factors including job-related skills, experience, and relevant education or training.
US: $108000 - $154000 (USD) + 40% bonus target + equity + benefits
Learn more about benefits at Google.
As a Performance Specialist in Travel, you will be the primary architect of Search growth for our largest partners, playing a critical role in the Total Opportunity Google will bring to grow ad customers' business.
You will lead the evolution of Search, leveraging Google’s AI products and solutions to solve customer business challenges and unlock growth.
You will serve as a strategic consultant, combining technical expertise with business acumen and solution selling. You will identify untapped opportunities across the Search platform, ensuring our customers capture the full value of every customer journey.
You will have a unique opportunity to partner with some of the largest customers in America and influence the future of our Performance solutions with GTM, Product Teams and Product Managers. In this role, you will focus on Performance Marketing and influence internal and external stakeholders.Google's Large Customer Sales (LCS) teams are strategic partners and industry thought leaders to the world's leading brands and agencies. We continuously challenge how customers think about their business and how Google can support growth. We focus on helping these players navigate profound industry shifts and drive outsized business performance by competitively selling Google's full suite of advertising solutions across Search, YouTube, Measurement, and more. As a member of our LCS team, you'll have the unique opportunity to sell at the forefront of technology, collaborating with executives, influencing market-shaping strategies, and delivering tangible results that significantly impact major global businesses and drive the growth of Google.Individual pay is determined by factors including job-related skills, experience, and relevant education or training.
US: $108000 - $154000 (USD) + 40% bonus target + equity + benefits
Learn more about benefits at Google.
Responsibilities
- Drive impact for our largest ads customers by activating Google’s performance-centric solutions, including AI targeting and creatives (AI Max for Search, Performance Max), advanced bidding strategies, and demand-led budgets, tailored for ads customers.
- Act as a trusted advisor to sales teams, ads customers, and agencies, translating complex performance data into actionable business insights and long-term roadmaps to improve Return on Investment (ROI).
- Embrace challenger selling in a competitive environment, leading with Google’s “Best AI for the Best ROI” performance vision, partner with front-line sales teams, internal technical teams, and other specialist experts to drive business outcomes for ads customers.
- Guide Ads product development by testing and scaling new product launches, and partnering with Product and Engineering teams to provide feedback from the Finance industry to inform future Search solutions.
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 5 years of experience in digital media, sales, marketing, or product roles.
- Experience with search advertising.
Preferred qualifications:
- Proven experience in a client-facing role, with a track record of building long-term relationships and influencing complex decision-making processes with executive stakeholders (client and agency).
- Advanced knowledge of Google Ads, AI-powered bidding solutions (e.g., AI Max, Performance Max), and performance channel measurement.
- Ability to lead challenging sales conversations that uncover opportunity, increase revenue, and build partnership.
- Ability to look beyond immediate campaign metrics to understand the broader "buying experience" and its impact on a marketer’s bottom line.
- Proven track record of working across cross-functional teams (Sales, Product, and Marketing) to drive unified goals.