Global B2B & Product Marketing Specialist - Small and Medium Enterprises
Our Purpose
Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
Title and Summary
Global B2B & Product Marketing Specialist - Small and Medium EnterprisesOverviewMastercard is seeking a highly motivated Global B2B Marketing Specialist to support the growth of our Small & Medium Enterprise (SME) business. This role works across product, commercialization, sales, regional marketing, communications, and agency teams to drive our SME loyalty, events, and website strategy.
The analyst will support a range of marketing activities, including sales enablement, thought leadership, content development, digital marketing, and stakeholder coordination. The ideal candidate is a strong project manager and communicator who is comfortable operating in a dynamic and evolving environment, managing multiple priorities, and collaborating across a diverse stakeholder landscape.
This role is well suited for an intellectually curious marketer who enjoys translating complex ideas into clear and compelling stories, supporting cross-functional initiatives, and contributing to marketing programs that drive awareness, engagement, and business growth.
Role
- Support the development and execution of global marketing initiatives across the SME portfolio, with a focus on SME Loyalty offerings.
- Lead the delivery of flagship client events, executive engagement opportunities, and customer experiences.
- Manage global SME web content and support digital marketing and content amplification efforts.
- Develop customer-facing sales enablement and marketing assets, including presentations, thought leadership, videos, and other supporting collateral.
- Coordinate with product, regional marketing, communications, and agency partners.
- Manage project plans, timelines, stakeholder reviews, and deliverables across multiple workstreams.
- Track results and summarize performance to support optimization and planning.
- 4+ years of experience in B2B marketing, product marketing, product management, or related field.
- Strong project management and organizational skills with the ability to manage multiple priorities simultaneously.
- Comfortable operating in a dynamic and evolving environment and collaborating with stakeholders across functions, regions, and levels of the organization.
- Excellent written and verbal communication skills with strong attention to detail.
- Naturally curious with a willingness to learn about new products, customer segments, and market trends.
- Collaborative team player with a proactive mindset and strong sense of accountability.
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
- Abide by Mastercard’s security policies and practices;
- Ensure the confidentiality and integrity of the information being accessed;
- Report any suspected information security violation or breach, and
- Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.
Pay Ranges
Miami, Florida: $73,000 - $117,000 USDPurchase, New York: $84,000 - $135,000 USD
