Director, Product Management - WhatsApp Brazil
Description
About the Team WhatsApp isn't a messaging app in our biggest markets; it's the internet. People run their businesses and organize their families in it - then have to leave the app for the everyday things that matter most. The new WhatsApp Services Pillar exists to close that gap: what WhatsApp looks like when it goes deeper than messaging, starting with the everyday money-centric services people already turn to us for. About the Role This PM and Market Leader of Brazil will oversee the newly announced pillar for WhatsApp, treated as a zero-to-one effort so we can move fast, take risks, and build as we go. Staffed and prioritized like every other WA pillar from day one. Payments on WhatsApp aren't a bet on paper: live in Brazil since 2020 and growing; the existing WA payments team moves across as the pillar's foundation. As a Product Leader at WhatsApp, you will use your start-up mindset and your full range of product development skills to produce elegantly simple features. You’ll be expected to push the boundaries of what’s possible in a mobile app, while sharing in our healthy obsession for quality and attention to detail. This is a role for someone who can hold both the ceiling and the floor: set an ambitious long-term vision for what WhatsApp can become in Brazil.
Responsibilities
Drive product strategy and development for one of the highest priority initiatives across WhatsApp and Meta. Establish a shared vision across the company (WhatsApp, Instagram, Facebook, Messenger) and ensure all teams are clear on the overall strategy, problem to solve, timeline and required contribution. Ability to move fast to drive alignment and execution – Turn high volumes of different actions into repeatable processes and playbooks, and get alignment within and across teams through both influence and framing clear escalations when team priorities conflict. Manage multiple products and priorities, scale teams, and ensure org is effective, healthy and set up for success by establishing clear and measurable goals – Collaborate, navigate and influence product teams across WhatsApp Consumer, Business, Privacy, Growth and MSL and broader Meta organization (Instagram, Facebook). Cultivate culture of executional excellence and analytical rigor – Drive internal and external process improvements across multiple teams and functions to reduce operational overhead, streamline decision-making and accelerate overall execution. Manage business reviews (i.e.weekly/monthly business reviews, functional reviews, and other key meetings), staff meetings, and all hands meetings. Lead review of dashboards and reports for stakeholder and team members to drive transparency and track improvement. Proactively identify issues and needs, escalate as needed, and devise processes to resolve. Coordinate working groups for areas of ownership we need to establish but that cut across organizational lines. At times you may be specifically tasked to own a workstream, or deep dive into different parts of the organization. Lead org-wide projects to create business value, aligning multiple stakeholders across Meta, including various Product teams, Go-to-Market, Finance, Operations, Research, and Family of Apps.
Qualifications
15+ years of product management experience, with at least 5 years leading PM teams (managing managers) Strong technical judgment and ability to partner with ML/ranking teams on signal quality, bidding systems, and delivery optimization Demonstrated ability to manage a portfolio of bets at different maturity stages — from 0-to-1 incubation to billion-dollar scaled products — simultaneously Exceptional cross-functional leadership: ability to drive alignment across engineering, DS, design, sales, partnerships, and policy Strong analytical rigor and data-driven decision-making, with experience defining and optimizing metrics Experience building 0-1 products, platform/ecosystem products, or marketplaces Proficiency in using AI tools as part of day-to-day product development and general productivity workflow Experience in a consumer focused technology company, with in-market experience in Brazil Experience working in Brazil's payment infrastructure Experience building and scaling early-stage growth efforts BA/BS in Computer Science or related field (Statistics, Economics, Math, Business)