Senior Executive, Research (12 months Fixed Term Contract)

Warner Bros. Discovery•Apply•Published 12 hours ago•First seen 4 hours ago

Welcome to Warner Bros. Discovery… the stuff dreams are made of.

Who We Are…

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

Your New Role

This role provides data and insights to Ad Sales and IAS teams across the APAC region, supporting regional sales Research & Insights, networks and programming decisions, and cross-functional collaboration, while managing the analytics, vendor and operational infrastructure that underpins commercial decision-making.

Scope & Scale

Reporting cadence: bi-weekly channel and content performance for Southeast Asia and Taiwan; monthly and quarterly channel performance across APAC.
Vendors managed: Nielsen, Kantar and IMDA for Southeast Asia and APAC, including contract lifecycle, budget and renewal management.
Functions supported: Ad Sales, IAS, Marketing, Content and Networks/Programming teams.
Tools and initiatives: process automation and AI tool testing, and dashboard migration to a new reporting platform.

Key Relationships & Stakeholders

IAS and Ad Sales teams, for data, insights and campaign optimization.
Content and Networks/Programming teams, for performance reporting and scheduling decisions.
Marketing team, for research knowledge and training.
Legal, Procurement and Finance, for vendor contracts and budget.
Vendor agencies Nielsen, Kantar and IMDA, for data services and negotiation.

Business Impact

Stronger sales pitches and client engagement through consolidated linear and social/digital data decks.
Improved programming decisions and channel performance through regular, tailored reporting.
Better campaign optimization and target-setting for Ad Sales & digital inventory.
Enhanced content monetization and audience growth through data-led strategy recommendations.
Cost-effective, well-governed vendor contracts with Nielsen, Kantar and IMDA.
A validated, functioning dashboard platform following migration, with trained stakeholders.

Accountability

Accountable for the data and insights supporting APAC Ad Sales and IAS sales strategy and pitches.
Accountable for the accuracy and governance of bi-weekly, monthly and quarterly reporting.
Accountable for vendor relationships, contracts and research budget across the region.
Accountable for operational excellence, including process automation and dashboard platform reliability.

Key Responsibilities

Strategic regional support and collaboration: develop and support APAC sales strategy execution; supply linear ratings data, audience profiling/sizing and social/digital insights to IAS and Ad Sales; consolidate insights into sales pitch decks and topline market/channel decks; equip the Content team with channel and content performance for programming initiatives; mentor cross-functional teams on research knowledge and run training sessions; act as the primary liaison between local/regional teams and research functions.
Advanced data analytics and business intelligence: develop quantitative analytics models to forecast sales campaigns, content performance and audience behaviour; work with Ad Sales to optimize campaign performance and set network/Discovery+ targets; design and maintain regular reporting templates; conduct data governance and quality assurance checks on automated reports.
Content strategy and performance optimization: track and report the WBD content portfolio to ensure a balanced genre and format mix; initiate audience acquisition and retention strategies; identify and implement content monetization strategies based on audience segments and competitor performance.
Vendor and contract management: negotiate and manage research agencies including Nielsen, Kantar and IMDA; oversee the end-to-end contract lifecycle, including budget determination, renewal and coordination with Legal and Procurement; keep stakeholders informed and maintain contract records.
Operational excellence and process optimization: identify and test process automation and AI tool opportunities; establish performance benchmarks and lead issue resolution; manage dashboard migration to a new platform, including stakeholder feedback, data validation and training.

How We Get Things Done…

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.

If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.