
Packaging Designer - Gaming
Why Work at Lenovo
We are Lenovo. We do what we say. We own what we do. We WOW our customers.
Lenovo is a US$83 billion revenue global technology powerhouse, ranked #153 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo’s continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. Lenovo is listed on the Hong Kong stock exchange under Lenovo Group Limited (HKSE: 992) (ADR: LNVGY).
This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com, and read about the latest news via our StoryHub.
Description and Requirements
Job Responsibilities
Packaging Structure & User Experience
· Design packaging structures that protect products while creating intuitive, efficient, and memorable out-of-box experiences. Consider every customer interaction from opening the box to removing accessories and product setup.
Packaging Graphics & Visual Communication
· Develop packaging graphics, layouts, icons, typography, and information hierarchy that clearly communicate product features while strengthening Lenovo's global brand identity.
Design Development
· Collaborate with Packaging Engineering, Industrial Design, and manufacturing partners to ensure packaging concepts are technically feasible, cost-effective, and ready for global production.
Prototype & Production Validation
· Review prototypes, production samples, materials, print quality, and structural details to ensure final production accurately reflects the original design intent.
Packaging Innovation
· Research emerging packaging trends, materials, sustainability opportunities, retail experiences, and consumer behaviors to continuously improve Lenovo's packaging systems.
Cross-functional Collaboration
· Work closely with global design, engineering, marketing, and supplier teams throughout the product development process while learning from senior packaging designers and contributing to a collaborative creative environment.
Job Requirements
Education & Experience
· Bachelor's or Master's degree in Packaging Design, Graphic Design, Industrial Design, Communication Design, or a related design discipline with 3–5 years of professional experience in packaging design.
Portfolio
· A strong portfolio demonstrating excellent packaging design thinking, including packaging structure, graphic systems, typography, and real-world production work. Experience designing consumer electronics packaging is highly preferred.
Packaging Knowledge
· Strong understanding of packaging structures, materials, printing processes, manufacturing methods, and production constraints. Able to balance design intent with cost, quality, and manufacturability.
Graphic Design Skills
· Excellent visual communication skills with strong typography, composition, hierarchy, iconography, and layout abilities.
Design Tools
· Proficient in Adobe Creative Suite, especially Illustrator and Photoshop. Experience with packaging visualization, 3D rendering software, AI creative tools, or structural packaging software is a plus.
Collaboration & Communication
· Able to work independently while collaborating effectively with engineering, suppliers, and cross-functional global teams. Comfortable receiving feedback and presenting design rationale.
Language
· Good written and verbal English communication skills with the ability to collaborate confidently across global teams.
岗位职责
包装结构与用户体验
· 设计产品防护包装结构,打造简洁顺畅、令人印象深刻的开箱体验;统筹用户从开箱、取出配件到产品组装全流程触感与操作体验。
包装视觉与视觉传达
· 负责包装画面、版式、图标、字体及信息层级设计,清晰传递产品卖点,同时强化联想全球品牌视觉形象。
方案落地开发
· 对接包装工程、工业设计及生产供应商,确保包装方案具备技术可行性、成本优势,可面向全球量产。
样板与量产验证
· 审核手板、大货样品、材质、印刷品质及结构细节,保障量产成品完整还原设计初衷。
包装创新
· 调研前沿包装趋势、新型材料、环保方案、线下陈列体验与用户使用习惯,持续迭代联想整套包装体系。
跨部门协同
· 项目全周期联动全球设计、工程、市场及供应商团队;向资深包装设计师学习,共同营造协作创新的工作氛围。
岗位要求
· 包装设计、平面设计、工业设计、视觉传达设计等相关设计专业本科及硕士学历,拥有 3-5 年包装设计从业经验。
· 具备成熟作品集,能够充分体现完整包装设计思路,涵盖包装结构、视觉体系、字体设计及落地量产案例;有消费电子包装设计经验者优先。
· 精通包装结构、材料、印刷工艺、生产制造流程及量产限制条件,能够平衡设计创意、成本、品质与可量产性。
· 优秀视觉表达能力,熟练掌握字体、版式、信息层级、图标设计与画面排版。
· 熟练使用 Adobe 全套设计软件,精通 Illustrator、Photoshop;掌握包装效果图、3D 渲染、AI 创意工具或包装结构软件者加分。
· 可独立开展工作,同时能高效对接工程师、供应商及全球跨职能团队;乐于接收修改意见,清晰阐述设计思路。
· 流利的英文读写与口语沟通能力,可顺畅对接全球各团队开展协作。
