联想创投品牌活动经理

Lenovo•Apply•Published 1 months ago•First seen 3 days ago

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This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com, and read about the latest news via our StoryHub.

Description and Requirements

岗位职责：

1. 活动策划与落地执行：负责组织开展公司全年市场活动，包括但不限于自有品牌活动、峰会论坛、行业展会、交流沙龙、内部文化活动等，能独立推进立项、策划、执行、复盘等流程并确保高品质交付。

2. 全流程标准化管理：对活动目标、预算管控、产出评估、供应商管理等结果负责，跟踪活动执行数据，评估活动效果，复盘经验，持续提升。

3. 品牌及生态资源整合：能高效协同行业、生态、业务等内外部资源，以业务目标为导向进行整合策划，匹配活动呈现，助力业务提升。

4. 品牌一致性管理：负责品牌市场活动核心内容的管理把控，包括VI规范、品牌物料、白皮书、案例集等的定期更新及优化，确保客户触点的品牌一致性。

岗位要求：

1. 硕士研究生及以上学历，市场营销、广告学等相关专业优先。

2. 5年以上品牌营销或活动管理经验，有大厂或知名公关公司200人以上规模会议独立操盘成功经验。

3. 英文流利，优秀的中文文字功底及品牌策划能力，熟悉创投行业者优先。