Creator Sales Manager, Agency, YouTube
Google•Published 18 hours ago•First seen 18 hours ago
Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today's dynamic marketing environment. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success. You act like an owner, move with velocity through change, finding innovative and strategic ways to consistently deliver extraordinary and incremental outcomes for both Google and customers. You build trusted relationships with customers, uncovering their business needs and translating them into powerful solutions to achieve their most ambitious goals. You achieve as a team with sellers, shape the future of advertising in the AI-era, and make a real impact on the millions of companies and billions of users that trust Google with their most important goals.
In this role, you will sell YouTube solutions to influencer media agencies and network agencies, owning executive-level relationships and supporting the development of YouTube based propositions. You will drive the sale and activation of YouTube Brand Deals, leveraging commercial acumen while effectively communicating and collaborating with cross-functional teams both internally and externally. You will drive growth by building relationships and demonstrating a proven ability to identify and convert sales opportunities within the digital advertising space. You will focus on supercharging YouTube's creator ecosystem by accelerating sales and adoption of Google's advertising solutions such as YouTube Shorts, through close partnerships with agencies to deliver successful brand-creator campaigns.Google's Large Customer Sales (LCS) teams are partners and industry thought leaders to the world's leading brands and agencies. We continuously focus on how customers think about their business and how Google can support growth. We help these players navigate profound industry shifts and drive outsized business performance by competitively selling Google's full suite of advertising solutions across Search, YouTube, Measurement, and more. As a member of our LCS team, you'll have the unique opportunity to sell at the forefront of technology, collaborating with executives, influencing market-shaping strategies, and delivering tangible results that significantly impact major global businesses and drive the growth of Google.
In this role, you will sell YouTube solutions to influencer media agencies and network agencies, owning executive-level relationships and supporting the development of YouTube based propositions. You will drive the sale and activation of YouTube Brand Deals, leveraging commercial acumen while effectively communicating and collaborating with cross-functional teams both internally and externally. You will drive growth by building relationships and demonstrating a proven ability to identify and convert sales opportunities within the digital advertising space. You will focus on supercharging YouTube's creator ecosystem by accelerating sales and adoption of Google's advertising solutions such as YouTube Shorts, through close partnerships with agencies to deliver successful brand-creator campaigns.Google's Large Customer Sales (LCS) teams are partners and industry thought leaders to the world's leading brands and agencies. We continuously focus on how customers think about their business and how Google can support growth. We help these players navigate profound industry shifts and drive outsized business performance by competitively selling Google's full suite of advertising solutions across Search, YouTube, Measurement, and more. As a member of our LCS team, you'll have the unique opportunity to sell at the forefront of technology, collaborating with executives, influencing market-shaping strategies, and delivering tangible results that significantly impact major global businesses and drive the growth of Google.
Responsibilities
- Proactively engage with agencies and Influencer Marketing Agencies (IMAs) to drive adoption and usage of Google advertising products within influencer and social marketing campaigns and deliver sales goals.
- Collaborate with agency partners to build capabilities, integrations and solutions that advance brand agreements and Google's advertising products.
- Partner across multiple Google teams, including client teams and the YouTube team to ensure end-to-end seamless delivery of social pitches and campaigns.
- Develop and maintain relationships with influencer and social agency stakeholders, as well as internal Google teams.
- Identify and pursue new opportunities to expand YouTube's influencer and creator ecosystem, while staying up-to-date on industry trends within the influencer and social media landscape.
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 8 years of industry experience in digital advertising, consultative sales, business development, or digital marketing, or 6 years of experience with an advanced degree.
- 5 years of experience in a sales-focused business development or account management role, specifically within the influencer marketing and social advertising sectors.
- Experience in identifying, negotiating, and closing brand deals and advertising contracts.
Preferred qualifications:
- Understanding of the social landscape, social partners and their products, apply AI-driven tools and products to support sales, measurement and processes while connecting with internal stakeholders to support with feedback.
- Ability to articulate technical solutions like AI ad creator led products into compelling commercial narratives for agency stakeholders.
- Ability to have a positive approach with the resilience to grow in a permanent role within a fast-paced, evolving technological environment.
- Ability to manage relationships with HoldCos or IMAs, with an understanding of their services, structures and decision-making processes.