Marketing Activation Lead
At eBay, we're more than a global ecommerce leader — we’re changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets around the world. We’re committed to pushing boundaries and leaving our mark as we reinvent the future of ecommerce for enthusiasts.
Our customers are our compass, authenticity thrives, bold ideas are welcome, and everyone can bring their unique selves to work — every day. We're in this together, sustaining the future of our customers, our company, and our planet.
Join a team of passionate thinkers, innovators, and dreamers — and help us connect people and build communities to create economic opportunity for all.
About the team and the role:
Certilogo, part of the eBay Group, is a fashion-tech company focused on Connected Products that link physical items to digital experiences through QR codes and NFC. The team works closely with fashion brands and industry partners to support product authentication, circular services, regulatory readiness, and consumer engagement.
As Marketing Activation Lead, you will report to the Head of Marketing and play a central role in connecting Certilogo with the wider fashion ecosystem. You will turn partnerships, creative collaborations, and events into marketing activations that increase visibility, support lead generation, and contribute to business growth. The role is highly cross-functional, with ongoing collaboration with Sales, Product, and other internal teams.
What you will accomplish:
Build and activate strategic partnerships with fashion councils, industry bodies, and ecosystem partners to strengthen Certilogo’s presence in key markets
Deliver co-branded campaigns, educational initiatives, and industry dialogues that increase visibility and generate commercial opportunities
Lead designer and creative collaborations from concept to launch, producing case studies and storytelling assets that support Sales and prospect engagement
Own and implement a global calendar of events, including trade shows, conferences, webinars, and partner activations, with a focus on lead generation and pipeline contribution
Translate partnerships, collaborations, and events into clear marketing projects aligned with commercial goals and sector priorities
Track and report on the impact of activations, partnerships, and events, using insights to scale what works and improve future initiatives
What you will bring:
Experience in marketing activation, partnerships, industry relations, or project marketing, ideally within fashion, luxury, or innovation-led sectors
Ability to manage multiple projects at once, balancing strategic planning with hands-on execution in fast-moving environments
Strong collaboration skills, with experience working closely with Sales to support visibility, lead generation, and pipeline growth
Confidence engaging with a wide range of collaborators, including creatives, partners, and cross-functional internal teams
Creative storytelling skills paired with strong organization and attention to detail
Based in the United Kingdom, with willingness to travel across key markets including the UK, US, and Italy to support events and activations
#LI-CD1
Please see the Talent Privacy Notice for information regarding how eBay handles your personal data collected when you use the eBay Careers website or apply for a job with eBay.
eBay is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, veteran status, and disability, or other legally protected status. If you have a need that requires accommodation, please contact us at talent@ebay.com. We will make every effort to respond to your request for accommodation as soon as possible. View our accessibility statement to learn more about eBay's commitment to ensuring digital accessibility for people with disabilities.
The eBay Jobs website uses cookies to enhance your experience. By continuing to browse the site, you agree to our use of cookies. Visit our Privacy Center for more information.