Greater China, Retail Commercial Manager

Apple•Apply•Published 2 months ago•First seen 1 months ago

Summary

Imagine what you could do here! The people here at Apple don’t just create products — they build the kind of wonder that’s revolutionized entire industries. It’s the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. At Apple, inclusion is a shared responsibility, and we work together to foster a culture where everyone belongs and is inspired to do their best work.

Here on the Apple Store Online team, we are responsible for Apple’s largest store. Our main goal is to deliver a magical, personal digital experience where customers can shop, buy and learn everything Apple, wherever they are. Each customer should feel like they are our only customer and our job is to set the bar for the experience they receive. To run such an extraordinary store, it takes extraordinary people, and we are looking for someone to help us do extraordinary things.

The Apple Retail team is seeking an exceptional Go-to-Market Commercial manager to support and develop the end-to-end China commercial strategy, driving transformative growth across some of Retail’s most critical markets.

Description

In this role, you will leverage a deep understanding of retail trends, consumer insights, and the unique dynamics of China to develop and execute impactful strategies that accelerate growth and innovation for Apple Retail.

We are looking for a strategic powerhouse with exceptional storytelling and communication abilities, strong commercial acumen, and outstanding relationship-building skills. The ideal candidate will bring significant experience in hardware sales and a proven track record of navigating the DTC business evolution to deliver measurable commercial results.

As Commercial Country Manager, you will support the development and execution of the commercial growth plan for Apple Retail (Online and Stores) in China. Success in this position requires in depth market analysis, strategic thinking, strong collaboration across teams, and the ability to translate insights into innovative growth initiatives and results.

Responsibilities

Develop Commercial Strategy: Design and implement go-to-market strategy and commercial plans for Retail, focusing on Marketing, Experience, Engagement, Affordability, and Fulfillment to meet business objectives.
Customer Insights: Analyze Country-specific trends, customer behaviors, and retail landscape to recommend and launch effective campaigns and commercial programs that drive growth and customer satisfaction.
Business Analysis and Reporting: Deliver actionable insights on market and business performance to Retail leadership, highlighting opportunities and key trends.
Innovative Growth Initiatives: Manage the ideation and development of new business concepts, managing the process from idea generation to securing leadership approvals and working with cross-functional teams to implement.

Minimum Qualifications

Bachelor’s degree in Business, Marketing, Economics, or equivalent experience in a related field.
7+ years of experience in commercial strategy, go-to-market planning, or consultant management.
Proven ability to analyze market trends, consumer behavior, and business performance to develop actionable strategies.
Expertise in e-commerce or omni-channel retail strategies, with a focus on driving online sales growth.
Strong leadership skills with the ability to influence and drive cross-functional teams without direct authority.
Excellent communication, relationship-building, and executive presentation skills.
Deep understanding of the consumer electronics market, including competitive dynamics, and channel strategies is a plus
Proficiency in Mandarin and English, written and spoken.

Preferred Qualifications

Demonstrated success in a role within a global brand and matrix organisation is desired
Deep understanding of the consumer electronics market, including competitive dynamics, and channel strategies is a plus
Creative thinker with a passion for innovative growth ideas.
Detail oriented / effective in process management and documentation.
MBA is a plus

Apple is an equal opportunity employer that is committed to inclusion and diversity, and thus we treat all applicants fairly and equally. Apple is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities.